Public Relations Manager

Explore This Path

Shape public perception and boost brand image through strategic communication.
Drive impactful campaigns that enhance organizational reputation and awareness.
Craft compelling stories and engage audiences with creative media strategies.

💰 Earn $110K-$211K

📚 Bachelor Degree

⏱️ 24–48 MONTH TRAINING

📈 6.9% JOB GROWTH

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What You’ll Do

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

Assign, supervise, and review the activities of public relations staff.
Confer with labor relations managers to develop internal communications that keep employees informed of company activities.
Design and edit promotional publications, such as brochures.
Develop and maintain the company's corporate image and identity, which includes the use of logos and signage.
Develop, implement, or maintain crisis communication plans.

Scoop

Minimum Education

Bachelor Degree

Career Prospects

Excellent (Increasing by 5% or more)

Training Time

2 to 4 years

Job Openings

6,000 Annually

Median Earnings

$150,500 in California

$134,760 Nationally

$25K

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Best For You If...

YOU Like 💕

Being creative or artistic
Influencing or leading others
Using data or completing tasks

You are skilled in 💫

Active Listening
Critical Thinking
Reading Comprehension
Speaking
Time Management
Writing

You value 🙏

Accomplishing things
Having freedom
Job security

Deep Dive

Public Relations Manager

Explore career pathways, key skills, and what each role has to offer.

Pathways to this Career

Learn about the education and training paths that can lead to this career — and what to expect from each one.

Bachelor's Degree

A bachelor's degree typically results in increased knowledge about a variety of academic subjects, specialized knowledge in a focused field of study, and is considered the foundational qualification for many careers.

🎓 College

⏱️ FINISH IN 4-5+ years

Associate's Degree

An associate's degree typically provides graduates with foundational knowledge and skills for entry-level jobs in the graduate's industry, or serves as a stepping stone towards further education.

🎓 College

⏱️ FINISH IN 2-3 years

Vocational School

A vocational school typically equips students with specialized skills and practical training in specific trades or occupations, enhancing their employability and providing direct pathways to relevant careers.

🎓 Skills-Focused

⏱️ FINISH IN 6 months - 2 years

Workforce Development Program

A workforce development program typically enhances participants' opportunities to succeed in the workforce through employment skill-building, career counseling, connections to employers, and pathways to high-demand and high-wage jobs.

🎓 Skills-Focused

⏱️ FINISH IN 6 months - 2 years